Thursday, September 5, 2013

Don't Sell Yourself Short!

     Last night I saw a commercial that made me stop and think.  A realtor was advertising himself as "half-off".  He was determined to convince prospective customers that he was the realtor for them because he was "half-off".  Now don't get me wrong.  I love a good deal as much as anyone.  But the fact that this guy would sell himself short speaks volumes; not to mention what it implies about his fellow realtors.

      Having worked with many realtors whom I respect and admire, I know that their hard work and expertise in a very dynamic field is invaluable.  That's how it is I decided to become one.  I also know that most realtors, the "half-off" realtor included, are good and decent folks who are feeding families and paying bills just the same as everybody else....and keeping up with education, licensing, taxes etc. is not cheap.

     A good realtor spends hours studying and researching to help his client find the right place at the right price, or helping his client sell at the right time at the right price.  Don't sell yourself short by using a realtor just because he is "half-off".  Find the realtor who is right for you.  If it's not me, I'll help you find the one who is right for you.  And you will end up saving in the long run.

1 comment:

  1. If everyone knew how great you are Ken they would double your commissions!!

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